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In 2022, consumers will need over seven times as much data traffic at home as they do now, according to research conducted by Dialogic in collaboration with Eindhoven University of Technology. In 2016, the average daily internet traffic per household amounted to over two gigabytes. A quarter of this goes 'up' (towards the internet), and three-quarters go 'down' (from the internet).
The majority of this growth stems from a more intensive use of current internet applications. The research also factored in an increasing data usage for entirely new internet services. A relatively small part of the growth can be attributed to the increasing adoption of existing services.
The demand for upload traffic will rise slightly faster (44% per year) than that for download traffic (40.5% per year). However, the requested download speed remains significantly higher than the requested upload speed. Additionally, the traffic will have fewer peaks over time. In other words, the usage will be more evenly spread throughout the day. One possible explanation for this is the increasing use of streaming video services, leading to spread-out data traffic, at the expense of peer-to-peer file sharing, which involves downloading a whole movie at once, for example.
Dialogic conducted the research on behalf of NLkabel and CableEurope. The research method used is largely similar to the one applied in the "Fast Forward" report (2013) and has been reviewed by Eindhoven University of Technology.
